Creating and Distributing Via Social Media

To investigate the impact social media has had on human interaction

Casey Pugh
Made Star Wars Uncut- An example of a fan film.
This is a film created by fans of a particular film, who are not officially commissioned to do so.
This is an example of how online technologies have enabled a 'participatory culture' (Henry Jenkins, 2006), in which audiences can now participate (prosume) in the production and meaning of cultural products.
Used Vimeo as a social media channel in order to reach fans: encourages fans to contribute to his film project.
Creates his own website for Star Wars Uncut, in which fans can select the 15 second section of the original film they wished to create.
This is an example of crowd sourcing, when media producers use online technologies to ask for staff or volunteers with specific skillsets to work on a project.
The movie links to Anderson's Long Tail theory because despite the material being based on a film that came out 30 years prior, due to the large target audience of the film, fans were able to recreate the product using the internet.
Because of the many new different styles of media on the internet that people are exposed to, Star Wars Uncut was able to have a new take on the beloved film every 15 seconds overall making a truly original movie.

Comments

  1. Notes are a little thin on detail - fine for Casey Hugh, above, but you also need notes on Flickr, Tumblr and Vine, as well as on music, radio and games (the presentations we did in class).
    Mr Boon

    ReplyDelete

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